A Principal-Led Model Backed By Senior Specialists

Vicar & Lay is built on a conviction: the people who win the work should be the people who do the work.

Schedule a Conversation

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Get in Touch

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Every engagement is led directly by our founder. As scope requires, we bring in senior specialists from a carefully vetted network of life sciences branding professionals — strategists, designers, medical illustrators, and verbal identity experts — each with deep experience in the space. No junior staff. No overhead passed along. Just the right people, assembled for the right project.

lee scott

Founder & branding lead

Lee founded Vicar & Lay to solve a problem he saw firsthand: life sciences companies backed by sophisticated capital, represented by unsophisticated brands. With >25 years of experience spanning [relevant background — brand strategy, life sciences, design, investment, etc.], he leads every client engagement and serves as the strategic throughline across the firm’s portfolio of work.

With an affinity for building brand design systems, he has developed integrated campaigns across a broad range of therapeutic areas and have led or contributed to over 2 dozen new market entries. His work has produced award-winning creative for several agency networks, including IPG, Syneos, Omnicom, Danforth Health, and Havas.

  • our specialist network

    The senior professionals below represent the extended Vicar & Lay team — engaged on a project basis and selected based on the specific demands of each engagement.

  • STRATEGY
    consultant

    Our Strategy Lead, with over 20 years of experience, particularly enjoys tackling complex cases and focuses on the commercialization of specialty therapies. Her work transcends the silos of Brand Marketing and Market Access, as she believes that the artificial divide is a relic of simpler times.

    She has a passion for intricate delivery models, including practice economics, buy and bill, GPOs, COEs, DRGs, and health systems, skillfully navigating complex multi-stakeholder environments. Having spent decades alongside prestigious consultancies and boutique research firms, she knows which research tools to employ and when to utilize them in order to uncover insights that serve as the foundation for solid, defensible strategies grounded in market realities.

  • science
    consultant

    Our Science Consultant comes to us with a Bachelor of Science degree in Biology from Juniata College and is currently enrolled in the Master’s degree program for Bioinformatics at the same institution.

    Along with bringing research expertise to the table, he has a unique ability to distill complex scientific concepts into clear, accessible summaries. Interpreting intricate scientific information and making them comprehensible for diverse audiences, is an invaluable skill when developing communication strategies.

  • creative
    Scientific Visualization Artist

    Illustration, design, presentation development, storyboarding, and infographics bring complex scientific stories to life. Our Scientific Visualization Artist is a trained scientist and a medical illustrator who bridges the worlds of science and art to create accurate and detailed medical visuals that educate and inspire a wide range of audiences.

    In addition to illustration, her strong background in graphic design and presentation development forms a perfect trifecta that shapes any story into various compelling deliverables that communicate key concepts in an engaging way.

  • creative
    senior copywriter

    A seasoned creative with over 20 years in advertising and marketing, our Senior Art Director has a passion for storytelling and innovation. With a knack for crafting unique and disruptive campaigns, they excel in both consumer and pharmaceutical advertising, helping brands stand out in competitive markets.

    Known for pushing creative boundaries, he brings a collaborative spirit that inspires and captivates. His ability to build compelling brand narratives ensures that each project leaves a lasting impression on audiences.

  • creative
    senior art director

    A seasoned creative with over 20 years in advertising and marketing, our Senior Art Director has a passion for storytelling and innovation. With a knack for crafting unique and disruptive campaigns, they excel in both consumer and pharmaceutical advertising, helping brands stand out in competitive markets.

    Known for pushing creative boundaries, he brings a collaborative spirit that inspires and captivates. His ability to build compelling brand narratives ensures that each project leaves a lasting impression on audiences.

Let’s Get Started

Schedule a time that works best for you through the link below, and let’s build a meaningful brand together.

Schedule a Free Consultation

Phone

Legal

Terms of use

Privacy

Follow

About

Team

Learn More

Phone

A Principal-Led Model Backed By Senior Specialists

Vicar & Lay is built on a conviction: the people who win the work should be the people who do the work.

Schedule a Conversation

Phone

Get in Touch

Phone

Every engagement is led directly by our founder. As scope requires, we bring in senior specialists from a carefully vetted network of life sciences branding professionals — strategists, designers, medical illustrators, and verbal identity experts — each with deep experience in the space. No junior staff. No overhead passed along. Just the right people, assembled for the right project.

lee scott

Founder & branding lead

Lee founded Vicar & Lay to solve a problem he saw firsthand: life sciences companies backed by sophisticated capital, represented by unsophisticated brands. With >25 years of experience spanning [relevant background — brand strategy, life sciences, design, investment, etc.], he leads every client engagement and serves as the strategic throughline across the firm’s portfolio of work.

With an affinity for building brand design systems, he has developed integrated campaigns across a broad range of therapeutic areas and have led or contributed to over 2 dozen new market entries. His work has produced award-winning creative for several agency networks, including IPG, Syneos, Omnicom, Danforth Health, and Havas.

  • our specialist network

    The senior professionals below represent the extended Vicar & Lay team — engaged on a project basis and selected based on the specific demands of each engagement.

  • STRATEGY
    consultant

    Our Strategy Lead, with over 20 years of experience, particularly enjoys tackling complex cases and focuses on the commercialization of specialty therapies. Her work transcends the silos of Brand Marketing and Market Access, as she believes that the artificial divide is a relic of simpler times.

    She has a passion for intricate delivery models, including practice economics, buy and bill, GPOs, COEs, DRGs, and health systems, skillfully navigating complex multi-stakeholder environments. Having spent decades alongside prestigious consultancies and boutique research firms, she knows which research tools to employ and when to utilize them in order to uncover insights that serve as the foundation for solid, defensible strategies grounded in market realities.

  • science
    consultant

    Our Science Consultant comes to us with a Bachelor of Science degree in Biology from Juniata College and is currently enrolled in the Master’s degree program for Bioinformatics at the same institution.

    Along with bringing research expertise to the table, he has a unique ability to distill complex scientific concepts into clear, accessible summaries. Interpreting intricate scientific information and making them comprehensible for diverse audiences, is an invaluable skill when developing communication strategies.

  • creative
    Scientific Visualization Artist

    Illustration, design, presentation development, storyboarding, and infographics bring complex scientific stories to life. Our Scientific Visualization Artist is a trained scientist and a medical illustrator who bridges the worlds of science and art to create accurate and detailed medical visuals that educate and inspire a wide range of audiences.

    In addition to illustration, her strong background in graphic design and presentation development forms a perfect trifecta that shapes any story into various compelling deliverables that communicate key concepts in an engaging way.

  • creative
    senior copywriter

    A seasoned creative with over 20 years in advertising and marketing, our Senior Art Director has a passion for storytelling and innovation. With a knack for crafting unique and disruptive campaigns, they excel in both consumer and pharmaceutical advertising, helping brands stand out in competitive markets.

    Known for pushing creative boundaries, he brings a collaborative spirit that inspires and captivates. His ability to build compelling brand narratives ensures that each project leaves a lasting impression on audiences.

  • creative
    senior art director

    A seasoned creative with over 20 years in advertising and marketing, our Senior Art Director has a passion for storytelling and innovation. With a knack for crafting unique and disruptive campaigns, they excel in both consumer and pharmaceutical advertising, helping brands stand out in competitive markets.

    Known for pushing creative boundaries, he brings a collaborative spirit that inspires and captivates. His ability to build compelling brand narratives ensures that each project leaves a lasting impression on audiences.

Let’s Get Started

Schedule a time that works best for you through the link below, and let’s build a meaningful brand together.

Schedule a Free Consultation

Phone

Legal

Terms of use

Privacy

Follow

About

Team

Learn More

Phone

A Principal-Led Model Backed By Senior Specialists

Vicar & Lay is built on a conviction: the people who win the work should be the people who do the work.

Schedule a Conversation

Phone

Get in Touch

Phone

Every engagement is led directly by our founder. As scope requires, we bring in senior specialists from a carefully vetted network of life sciences branding professionals — strategists, designers, medical illustrators, and verbal identity experts — each with deep experience in the space. No junior staff. No overhead passed along. Just the right people, assembled for the right project.

lee scott

Founder & branding lead

Lee founded Vicar & Lay to solve a problem he saw firsthand: life sciences companies backed by sophisticated capital, represented by unsophisticated brands. With >25 years of experience spanning [relevant background — brand strategy, life sciences, design, investment, etc.], he leads every client engagement and serves as the strategic throughline across the firm’s portfolio of work.

With an affinity for building brand design systems, he has developed integrated campaigns across a broad range of therapeutic areas and have led or contributed to over 2 dozen new market entries. His work has produced award-winning creative for several agency networks, including IPG, Syneos, Omnicom, Danforth Health, and Havas.

  • our specialist network

    The senior professionals below represent the extended Vicar & Lay team — engaged on a project basis and selected based on the specific demands of each engagement.

  • STRATEGY
    consultant

    Our Strategy Lead, with over 20 years of experience, particularly enjoys tackling complex cases and focuses on the commercialization of specialty therapies. Her work transcends the silos of Brand Marketing and Market Access, as she believes that the artificial divide is a relic of simpler times.

    She has a passion for intricate delivery models, including practice economics, buy and bill, GPOs, COEs, DRGs, and health systems, skillfully navigating complex multi-stakeholder environments. Having spent decades alongside prestigious consultancies and boutique research firms, she knows which research tools to employ and when to utilize them in order to uncover insights that serve as the foundation for solid, defensible strategies grounded in market realities.

  • science
    consultant

    Our Science Consultant comes to us with a Bachelor of Science degree in Biology from Juniata College and is currently enrolled in the Master’s degree program for Bioinformatics at the same institution.

    Along with bringing research expertise to the table, he has a unique ability to distill complex scientific concepts into clear, accessible summaries. Interpreting intricate scientific information and making them comprehensible for diverse audiences, is an invaluable skill when developing communication strategies.

  • creative
    Scientific Visualization Artist

    Illustration, design, presentation development, storyboarding, and infographics bring complex scientific stories to life. Our Scientific Visualization Artist is a trained scientist and a medical illustrator who bridges the worlds of science and art to create accurate and detailed medical visuals that educate and inspire a wide range of audiences.

    In addition to illustration, her strong background in graphic design and presentation development forms a perfect trifecta that shapes any story into various compelling deliverables that communicate key concepts in an engaging way.

  • creative
    senior copywriter

    A seasoned creative with over 20 years in advertising and marketing, our Senior Art Director has a passion for storytelling and innovation. With a knack for crafting unique and disruptive campaigns, they excel in both consumer and pharmaceutical advertising, helping brands stand out in competitive markets.

    Known for pushing creative boundaries, he brings a collaborative spirit that inspires and captivates. His ability to build compelling brand narratives ensures that each project leaves a lasting impression on audiences.

  • creative
    senior art director

    A seasoned creative with over 20 years in advertising and marketing, our Senior Art Director has a passion for storytelling and innovation. With a knack for crafting unique and disruptive campaigns, they excel in both consumer and pharmaceutical advertising, helping brands stand out in competitive markets.

    Known for pushing creative boundaries, he brings a collaborative spirit that inspires and captivates. His ability to build compelling brand narratives ensures that each project leaves a lasting impression on audiences.

Let’s Get Started

Schedule a time that works best for you through the link below, and let’s build a meaningful brand together.

Schedule a Free Consultation

Phone

Legal

Terms of use

Privacy

Follow

Contact Us

Phone